Ifresh Corporate Pantry
PROJECT BACKGROUND
With bananas being the #1 product for iFresh Corporate Pantry, a company delivering fresh fruit, milk, and snacks to over 1,000 corporate buildings across NSW, the team wanted to make some noise around World Banana Day and celebrate this iconic fuel from Mother Nature. Their goal: boost awareness, delight customers, and showcase the iFresh brand in a fun, memorable way.
Corporate Hospitality (Food & Bevarage)
THE RESULTS
During World Banana Day week, TNM hit the CBD with branded banana drops across key iFresh client locations, turning foyers into momentary pop-ups filled with colour, smiles, and energy. Staff handed out thousands of bananas, generated buzz, and created Instagrammable moments that got teams talking and sharing.
The activation not only celebrated the product but also increased iFresh’s brand visibility, created engaging content, and reminded clients that iFresh brings more than fruit, they bring joy to the workplace.